Zanroo has appointed Joven Barceñas as Regional Director, Marketing & Commercial.
In the newly formed position, Barceñas will head Zanroo’s marketing efforts in the company’s key markets including Thailand, Malaysia, Singapore, and Indonesia. On the commercial front, he will be an additional force to increase business development activities in the region. He reports directly to Zanroo’s Chief Operating Officer, Carter Lim.
“We are delighted to have Joven join us. With his experience in marketing and extensive network in business development, I am confident he will help bring Zanroo to greater heights and be instrumental in bringing new innovation to the industry”, Lim said.
Barceñas, who has worked for Marketing Magazine for 6 years and served as the Regional Head for Advertising & Sponsorship Sales, said, “I am honored for the opportunity that Zanroo has offered. I look forward to working with the people who were once my clients and are now my colleagues. The year 2019 is going to be an exciting year for Zanroo!”
Zanroo is Southeast Asia’s fastest growing social intelligence company, committed to tackling the challenges of analysing social data across various industries and markets. The company strives in providing brands and agencies with a solution that enables them to better understand, engage and connect with their customers. For more information, visit www.zanroo.com.