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Link Building For SEO 101

Investing your resources in this strategy is worthy since it can lead to more traffic and brand awareness

Image by Gerd Altmann from Pixabay

Author, Brandon Leibowitz

Have you ever wondered why Wikipedia remains at the top of search results? Well, it’s all about the links. Nowadays, link building plays a vital role in achieving high rankings on Google. Upon researching, we found out that Wikipedia has over ten million of them, which is enough to impact their popularity in Google. If you want to reach more audiences in search engines, sourcing links can be helpful. But before everything else, you need to create an effective building strategy.

So, how do you start link building? According to our research, you have to ask yourself different questions before sourcing any link. Do you need branded ones? Do you have enough range of landing pages and anchor texts? Once you figured everything out, you can ask help from online businesses that offer SEO link building. They have years of expertise so you can assure the 100% effectiveness of their service. Whether you prefer local or outbound links, they can help you out.

For today’s topic, we will teach you the necessary information about SEO link building. Investing your resources in this strategy is worthy since it can lead to more traffic and brand awareness. Whether you are a beginner or professional, we are sure that you will find something useful in this guide. We designed this topic to get you going quickly in the right direction. So, without any further delay, let us proceed.

What Are The Links That We Need To Know?

Backlinks. They are also known as inbound links, originating from your webpage to other domains. For instance, if SEO Optimiser were to link to Wikipedia, SEO Optimiser will become the referring domain, while Wikipedia is the referent. Google calls these links as “Links to Your Site.” However, most people are used to calling it backlinks.

Internal Links. These links lead visitors to the other page of your website. It allows people to explore your site and plays a crucial role in improving your Google rankings.

How to Find High-Quality Links. Before linking anything to your website, make sure it is a trustworthy and credible source. For instance, linking a site like NYTimes.com will create more traffic and impact than a link from an unpopular one. On top of that, check its relevance to your website. Getting a link for a high PageRank page is not enough. It would be best if you will not forget that Google also relies on the connection between your brand and the preferred link. 

Written by Brandon Leibowitz

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