Media Prima Digital & REV Asia have officially unveiled their new name, REV Media Group, as part of their corporate rebranding initiative to further streamline business processes and functions. The team will be based in Sri Pentas, Bandar Utama.
REV Media Group’s new vision and mission are to be the #1 Malaysian Digital Media Company in terms of reach, retention & revenue and to achieve goals in a customer centric, collaborative and transparent manner. With the new branding, the company hopes to offer better clarity and synergies as it continues to deliver the best solutions to its customers.
REV Media Group represents over 30 top authority brands spanning across multiple languages and platforms such as SAYS, OHBULAN!, Viralcham, NST Online, My Metro, BH Online, Mashable SEA and IGN SEA. Its extensive network reaches out to more than 15 million people each month, about 75% of total internet population in Malaysia.
Media Prima Digital previously acquired REV Asia Holdings in 2017 to focus on the expansion in digital content and digital media platforms, strengthening Media Prima’s position as Malaysia’s leading digital publisher.
Rafiq Razali, Chief Executive Officer of REV Media Group said, “This is an important milestone for us as it officially marks the unification of two premier digital media organisations. I believe that this new brand will drive us even further and help us solidify our position as the leading digital publisher in Malaysia.”
While Sam Wee, the Director of Business Operations said, “We’re really excited to be able to work closely with everyone in REV Media Group now as we share the same goals and vision and I’m confident that this transformation will allow us to grow exponentially as a team.”