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Communication

Crisis Communications When Things Go Seriously Wrong

Here is a brief about these three interconnected disciplines for basic awareness and consideration.

Photo credit: The Edge Markets

A robust organisation needs to have their risks assessed, their business continuity plans in place and a crisis communications plan prepared. Neglecting these three items may result in greater operational disruption, unprepared or longer operational recovery, negative perception and damage the organisational reputation.

Here is a brief about these three interconnected disciplines for basic awareness and consideration.

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Written By

Anneliza Zainal has been a communications practitioner in the corporates for more than 25 years before becoming a consultant, specialising in crisis communications and customer care. Apart from a Bachelor of Education, Teaching of English as a Second Language (TESL), she is also an accredited NLP Practitioner (ABNLP), Time Line Therapy® Practitioner, Master Class Educator (BKI) & certified HRDF Trainer. Follow her on Linkedin.

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