According to Neil Patel, making that all-important first online sale is often a long and arduous battle. The pursuit of online marketing success is riddled with challenges at every turn. As a newbie, be prepared for the stiff competition from other gadget sellers. It’s not always easy for you to have a dynamic strategy that aligns perfectly with the ever-growing demands of your potential customers.
What’s more, it keeps getting harder to identify the right gadgets to trade in as the markets are over-the-roof saturated with similar offers. Once you’ve crossed the first sale barrier, however, the rest is straightforward.
Here are four useful pointers when selecting the gadgets to sell.
- Identify trending gadgets
- Sell gadgets you’re passionate about
- Look for easily-branded gadgets
- Select gadgets that add value to consumers
Without any further ado, here are 9 tested and proven strategies to promote your online gadget stores. Use these pointers to grow a robust online selling platform in 2021 and beyond.
1. Watch Your Designs
Web design plays a monumental role in defining your success. After all, your merchant website is the first stop for your potential customers. You must put up a website with an impressive design to capture your buyers’ attention.
A superb design allows your visitors to get a clear glimpse of your brand and the products on offer. Have a modern design that makes it easy and fast for these visitors to scour through your entire product catalog for increased conversions. Additionally, your online store or websites should be fully responsive to all mobile devices for guaranteed success.
2. Open a Blog
It’s highly recommended you set up a blog to run alongside your dedicated e-commerce stores. Blogs allow you to create and share valuable content with your potential buyers. They also strengthen your brand’s credibility especially when the content gets shared on social media platforms.
A creative and informative blog improves your overall search engine ranking as well. Create epic content regularly and watch as you explode. Professional blogger outreach services can help build essential contextual links for your content. This option can juice up your blog by integrating content from talented guest bloggers.
3. Grow an Emailing List
Building a solid email list requires great patience and dedication. An email list is fantastic for cold-pitching to your potential buyers. Use these emails to send personalized messages about your latest products for improved returns on your investments.
According to veteran marketers, email lists are capable of growing your marketing campaigns by as much as 120%. Pitch wholesale deals to your contact list to drive up your cash flows. To make it even more
interesting, your wholesale clients will help to market your brand to others.
4. Consult Market Experts
There’s no need for you, as a newbie seller, to attempt to learn the industry all by yourself. there’s so much information out there that it would take you a lifetime to master the industry’s fundamentals. Instead of wasting valuable time, you’d be better off learning from the industry influencers.
Look for a marketing guru and convince them to agree to an interview on your blog. Such interviews breathe new life to your blog by adding valuable advice for your potential buyers.
5. Register for AdWords
Launching a marketing campaign using Google AdWords is a great way to boost your online gadget store or website. AdWords allows you to place tailor-made adverts on Youtube, on Google’s search results pages, and websites selling similar products.
Use this platform to broaden your online reach in the least time possible. Use the right sets of keywords to create targeted ads that are guaranteed to bring you closer to making your first online sale.
6. Use Marketing Affiliates
As already mentioned, selling gadgets online is often a tall order even for the seasoned pros. Ease the job by piggybacking on the power of affiliate marketing. Use affiliates to market and sell your gadgets and pay them a small commission for their efforts. Provide your selected affiliates with a unique ID code to track their sales progress. Sign up for as many marketing affiliate programs and bump your online sales.
7. Run Surveys Frequently
As an aspiring online seller, it’s important to remember that every move you make is aimed at adding value to your customers. Use surveys to figure out the exact needs, desires, and concerns of your buyers.
This privy information allows you, as a seller, to make informed moves on how best to retain them. There are a handful of online apps that
you can use to run effective surveys. These include Qualaroo and Survey Monkey.
8. Social Media Marketing
Social media platforms like, Twitter, Instagram, Facebook, and LinkedIn are quite effective in engaging your target market. For instance, you can look up tweets or Facebook updates mentioning your gadgets. You can then provide these social media users with beneficial information while casually requesting them to check out your digital shop.
Use LinkedIn to network with like-minded gadget sellers and discover new sales opportunities. Additionally, you can post compelling videos or snap images of your gadgets on popular hubs like Pinterest Vine, or on Instagram and still make your first gadget sale online.
9. Organize Contests and Giveaways
Contests and instant giveaways are an excellent strategy to ramp up your gadget sales. Contests or giveaways are a sure win-win for both you and your potential customers.
Potential buyers will be more attracted to shop at your store or website if they get to walk away with freebies. On the other hand, these events provide your websites or stores with crucial inbound links necessary for organic growth.
Making Your First Gadget Sale
Making your first online sale doesn’t have to be a painstaking experience. Just make sure you have a properly researched seller strategy and soon enough you’ll be getting more gadget orders than you can handle.
Armed with the 9 sales and marketing ploys, it won’t take long before you celebrate your first online win. Use these tips and ideas to kick-start your online gadget selling business and nurture it until it becomes an established and profitable brand.