5 Tips to Thrive on TikTok with TikTok Analytics

You can get data and track the total interaction of your TikTok page. You can grow your account with more effective strategies after you have understood the interaction rates and times of your content. Here is the information that is provided by TikTok analytics;

The Overview tab

This is the first tab that you’ll observe when you access your TikTok Analytics. The Overview tab will present the following data for the last seven days:

• The total number of views on all your posted content in the last seven days will show you whether it has increased or decreased compared to the earlier week.
• The entire number of profile views.
• The total number of followers that you’ve gained or lost.

The Content tab

The Content tab is in the top-middle of the TikTok Analytics’ screen, this tab will provide you data that is related to your posted TikTok contents in the past week:

• The cumulative number of your posted videos.
• The videos are now trending.
• The specific analytics for every video you published. These are the included data in the analytics: the number of times your video has been watched, the likes it has earned, the number of received comments, how many times your videos have been shared, the videos’ total playtime, the average watch time, sources of the video’s traffic, the number of users who watched your video and their top locations

The Followers tab

The followers tab is placed at the top right of your TikTok Analytics screen. This tab presents data regarding your followers:

• The number of users that follow you up until now.
• The total increasing and/or decreasing number of followers is presented in a graph.
• The demographics information of your followers: genders and locations.
• The videos that your followers have watched.
• The songs that your followers have listened to.

The key to success with TikTok is the understanding of TikTok analytics. The data provided by TikTok analytics will let you know what type of content works best for your page. This way, you’ll be able to organize effective strategies to thrive on TikTok.  

Use Popular Sounds For Your Content

Whilst it is hard to start the trend, don’t hesitate to follow the trend if you want to appeal to your audience’s interests. Find out what sounds your followers listen to the most using TikTok analytics and create content videos that match them nicely. Good chances are, you’ll boost your views, engagement, and perhaps gain new followers if your video goes viral.

Make Videos Based on What The Audience Enjoy to Watch

After accessing the videos that your followers have watched from TikTok analytics, you get valuable data on the types of content your audience enjoys watching the most from this metric. This provides you with the chance to create other videos that match what your audience enjoys. This also gets you information on what makes the video go viral and inspires you to be the next one to come up with the next viral content.

Trending Hashtags

After you create new content, don’t forget to mark it with hashtags. Use hashtags that are related to your content, this will allow your content to be viewed by anyone who’s searching with certain hashtags. You can also use hashtags that are trending, but make sure your content is related to the hashtags. Discover the best hashtags using TikTok analytics and use them in your videos, it’s guaranteed your content will gain more views, get greater reach, and even maybe gain new followers. TikTok influencers usually try to utilize hashtags that reflect their content which, in turn, enables them to reach the right audience.

Participate in TikTok Trends

Be quick to jump on the bandwagon, participate in any trends you find using TikTok analytics. One way to know the trending content is to go on the For You page. If you keep seeing the same content over and over while scrolling through the For You page, you’ll know that the content is trending. Grab the opportunity to jump on the trend and recreate it to match your niche. Ask your audience to recreate it or simply just ask them something related to the content, this will help to boost your TikTok engagement.

Actively Engage with Your Followers

Pay more attention to your followers, after you gather the data from TikTok analytics and apply all strategies based on the information that you get from TikTok analytics, don’t forget to interact with your followers. Take care of your followers, respond to them. By doing this, you will improve your account to the personal level which your followers will appreciate. All of the strategies will not work without intense interaction with your followers. Actively engaging with your audience is one of the strategies to grow your TikTok engagement.

TikTok analytics provides you with detailed information on the interaction of your TikTok account. This information that you get will guide you because you need the holistic approach to thrive on TikTok. With the help of the TikTok analytics, your next action to elevate your account is much easier since you know which part of your TikTok you need to improve. After applying strategies to succeed on TikTok, you can also measure your success using TikTok analytics.