Rubrik, a leading Zero Trust Data Security™ Company, has recently welcomed Andres Botero as its Chief Marketing Officer (CMO). This strategic move is aimed at bolstering Rubrik’s go-to-market strategies and growth initiatives while reinforcing its commitment to cyber resilience and the provision of secure cloud solutions for businesses worldwide.
The Growing Complexity of Data Security in the Era of Artificial Intelligence and Cloud Technology
With the rapid adoption of artificial intelligence (AI) technologies and the exponential growth of data in the cloud, the landscape of data security is becoming increasingly intricate. The sheer volume of datasets requiring protection has paved the way for a myriad of attack vectors. In light of this evolving threat landscape, Rubrik’s recent Zero Labs State of Data Security report has revealed alarming statistics: during cyberattacks, 90% of external organizations reported attempted disruptions to their data backups, with 73% of these attempts proving at least partially successful.
Rubrik’s Vision for the Future of Cybersecurity and the Appointment of Andres Botero
Recognizing the inevitability of cyberattacks, organizations now prioritize cyber resilience as the primary defense mechanism for safeguarding their business operations. Rubrik’s CEO and co-founder, Bipul Sinha, expressed confidence in the appointment of Andres Botero, stating, “Andres’ experience creating and leading new categories, as well as building powerful go-to-market strategies will help fuel Rubrik’s growth as we continue to define the future of cybersecurity.”
Data security threats—especially ransomware—are some of the toughest challenges for which executive teams and cybersecurity leaders must prepare. Rubrik is leading the charge in cybersecurity by creating new categories of solutions and building partnerships that secure data and provide customers the confidence of cyber resilience. I am grateful for the opportunity to join this successful leadership team and to work with the company to accelerate our market strategies and growth.
Andres Botero
Andres Botero’s Accomplishments and Vision for Data Security
Andres Botero brings a wealth of experience as a seasoned marketer and proven enterprise SaaS leader, having spent over two decades in cloud enterprise software companies. In his previous role as the Chief Strategy & Marketing Officer at BlackLine, a Nasdaq-listed SaaS modern accounting leader, Botero spearheaded the company’s global marketing efforts and strategic direction, resulting in a remarkable doubling of its Annual Recurring Revenue (ARR). Prior to BlackLine, he served as the CMO of CallidusCloud (acquired by SAP) and Aria Systems. Botero also held key leadership positions at SAP and Siebel Systems (acquired by Oracle). Additionally, he contributes his insights as a valued member of the Board of Advisors at Sendoso.
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Strengthening Rubrik’s Leadership Team and Industry Collaborations
Andres Botero’s appointment as CMO is part of a series of key leadership additions within Rubrik. The company recently announced the inclusion of two distinguished individuals to its board: former Microsoft Chairman John W. Thompson as Lead Independent Director and former Palo Alto Networks CEO Mark McLaughlin as a board member. Additionally, Rubrik introduced its Rubrik CISO Advisory Board, chaired by Chris Krebs, the first Director of the U.S. Cybersecurity and Infrastructure Security Agency (CISA) and founding partner of the Krebs Stamos Group. This esteemed advisory board comprises cybersecurity experts and leaders from renowned organizations such as Albertsons, Booking.com, Johnson & Johnson, Moderna, and Schneider Electric.
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