In a surprising move, Apple seems to have discontinued its most affordable Apple Music subscription. The Apple Music Voice Plan, which provided listeners with a $5 per month service accessed solely through Siri voice commands, has quietly been removed from the Apple Music website, a change first noticed by MacMagazine.
Uncertain Impacts on Current Users
According to 9to5Mac, new sign-ups for the Voice Plan have ceased. As of now, it remains ambiguous whether existing subscribers will retain their current service plan or the reasons underlying Apple’s decision to withdraw this option. Engadget is reportedly reaching out to Apple for clarifications.
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Target Demographic & The Limitations
This voice-centric plan primarily catered to users who preferred Siri-enabled devices such as HomePods, AirPods, and the Apple Watch over conventional Music app usage on smartphones, tablets, or PCs. The plan, however, came with noticeable constraints. Subscribers couldn’t add tracks to their collection, curate playlists, enjoy the service on non-Apple gadgets, or experience lossless or Dolby Atmos audio. Launched in 2021, this service was limited in its availability, being accessible only in certain regions like the US, UK, and Canada.
Alternatives in the Apple Music Ecosystem
In the wake of this discontinuation, the most economical option in Apple’s music arsenal is the student subscription, priced at $6 monthly. This plan not only offers music but also complimentary access to Apple TV+. For those seeking broader options, there’s the $11 individual package or a $17 family subscription, which can be shared among family members. For an encompassing Apple experience, there’s Apple One, starting at $19.95 monthly, bundling multiple Apple services.
