Mobile Gaming – How to Spot Opportunities Amidst Growing Competition and Market Saturation
Market concentration helps to indicate if only a few games (or publishers)…
data.ai x GameMakers : Learning from Apex Legends Rapid Growth in Japan
data.ai and Gamemakers teamed up to deconstuct how Apex Legends launched to mobile success in 2022.…
It’s Not Luck, It’s Skill: Make Every Marketing Dollar Count This Holiday Season
A Challenging Macro Climate for Retailers Macroeconomic headwinds bear down on marketing…
Mobile Minute: They Brag About Not Using Social Media, But Is It True? Find Where Gen Z’s Are Hiding on Mobile and the Right Partners to Target Them
Like Schrodinger's cat to physicists, Gen Z’s pose a new and somewhat…
The Mobile Trends That Occurred During Ramadan 2022
This year, Ramadan ran from April 2 to May 1, 2022. This…
Mobile Users In Two Regions Now Spend 5.7 Hours A Day In Apps
Is it possible to spend 6 hours a day in apps? We…
American Shoppers Predicted To Spend 70 Million Hours On Mobile During 2022 Amazon Prime Day Holiday
What’s Happening: Amazon Prime Day is returning this year on July 12-13, and…
Everything To Play For: Mobile Games Market Set To Generate 30% More Revenue In Q2 2022 Than In Pre-Pandemic Level
A few weeks ago, data.ai unveiled research confirming that mobile is now the…
Gaming Deep Dive: How Sonic Forces: Speed Battle Broke Its Monthly Download Record – Five Years After Launch
Our numbers for April 2022 are in. And amazingly, this Sonic Forces: Speed…
2022 Gaming Spotlight: Mobile Extends Lead Over PC and Console as Gaming Market Hits $222 Billion
Mobile Gaming Is Set to Surpass $136 Billion in 2022 — Growing…
Mobile Minute: Metaverse Demand Spurs Downloads Of Avatar Social Apps To Triple In 2 Years
What’s Happening The gaming community has been familiar with the concept of…
Gaming Deep Dive: Genshin Impact Sees Biggest Quarter for Games Consumer Spend Since Pokémon GO in Q3 2016
In the 'core' mobile games space, it's unusual for a title to…
Introducing: data.ai’s Top Publisher Award Winners Of 2022
We are very pleased to announce the 2022 Level Up Top Publisher Awards by…
Daily Time on Mobile Passes 5 Hours in Q1 2022 Among Top 10 Mobile-First Markets
Is there an upper limit on the time that consumers can spend…
TikTok Saw the Most Quarterly Consumer Spend of Any App or Game at Over $840 Million in Q1 2022
TikTok Has Seen $3.7 Billion in Lifetime Consumer Spend Off the Back…