Singapore
Losing The Instagram “Likes”: Why Brands And Influencers Should Have No Fear
In today’s digital world, it’s community management and engagement with the fanbase that results in success, not superficial likes
In today’s digital world, it’s community management and engagement with the fanbase that results in success, not superficial likes
Celebrating what Malaysians created, watched and shared this year
Check out these channels from 2019 that have accumulated the most subscribers
Annual award-filled night also celebrates other outstanding creatives across 15 different categories
Jury Presidents are chosen from among the world’s very best industry leaders
“CleverTap is dedicated to helping brands create and foster individual relationships and the power and flexibility of AWS allows us...
Zendesk selects Amazon Connect as a preferred contact center voice solution for global deployment with Zendesk Talk Partner Edition
Brands need to consider the creation and consumption mindset of the consumers they’re targeting
It was created to be a quick, easy-to-use tool for non-designers to create good content
The data privacy landscape in APAC is still evolving and remains fairly heterogeneous, with markets across the region at different...
Analysis of 20,000 Gaming Apps Highlights In-App Advertising Opportunity
Subscribers have unlimited access to stream thousands of hours of non-stop and uncut entertainment from the latest Hollywood blockbusters and...
“To be a winner at the Awards, the brand has shown that they have built themselves up to such a...
The Agojis are the stars of our campaign - a creative approach to promote the Agoda travel platform, focusing on...
From the “Internet of Bodies” and Green Tech to DIY AI and trends in digital trust, a host of new...
"We have tremendous depth and breadth of talent across our organisation and combined, we are definitely better together."
This conference is trying to bring people from across the globe to innovate and create amazing technologies - with diversity,...
Veteran ex-PwC Marketing Chief, Stephanie Caunter, shares her take on why she believes 2020 will be a promising year for...
Adobe is moving to the next phase that includes a steady cadence of features that add new functionality and enhance...
The sub-brand will be home to a network of foreign residents and overseas influencers and content creators producing content about...
Working with a renowned anthropologist, Mastercard traced the evolution of South Asians’ need for peace-of-mind protection
“Music has the power to both heal and make you feel for something that might not otherwise affect our lives.”
Reuters Connect now offers more than 20 million news stories, videos and pictures - all in one place
70 percent of surveyed Malaysians admitted that they buy while working
"WOWComm is more than just a workshop – it is a movement, a revolution to transform the way we communicate...
Airbnb joins the Olympic Partners (TOP) programme and will support the sustainability objectives of the Olympic Movement. Economic opportunity for...
While many marketers will look to Facebook to segment their target markets, location data actually provides better segmentation as you...
The members have inspired their professional network with unique content and insights, as well as contributed to their respective industries...
Chimp&z Inc takes to comic storytelling to deliver a message of kindness for children on the #WorldKindnessDay & #ChildrensDay
The Malaysian ecosystem loves its parties, because, the Malaysian chapter of this 40+ city event that started in Paris, is...
A seasoned ad tech leader with extensive client and operation experiences, Andy has a track record of building and developing...
Conversational commerce and shoppertainment have been leveraged on in running a more effective user acquisition and re-engagement campaigns
Liftoff’s annual Mobile App Trends Report highlights Asia as one of the fastest-growing regions for app marketers despite inconsistency of...
"I have taken to a path of influencing and persuading people to think anew and transform their mindsets."
While Black Friday has long been the key e-commerce event for Western brands, Singles’ Day is now the largest e-commerce...
Malaysians are avid researchers and it’s not primarily about price anymore
“Being able to access our real, verified audience segments via these big social platforms is a game changer."
Creative Cloud Innovation Announcements Include Availability of Photoshop on iPad, Fresco on Windows and Adobe Aero for Immersive Media, Along...
Experience virtual reality (VR) at SIGGRAPH Asia, 17-20 November 2019, BCEC in Brisbane, Qld.
The BIGGEST Start Up Party of the year is back and 300 tickets snapped up in the first 24 hours!
Insights from Smaato’s Global In-App Advertising Trends Report Showcases APAC’s Penchant for Rewarded Video
Publicis' data expertise will be key to accelerating AXA’s marketing transformation, beginning with advertising, and in deploying a powerful, relevant...
“We wanted to shed light on and empower Saudi Arabian women professionals who have, against all odds, broken into male-dominated...
The Academy honours Viu’s talent and content from Malaysia, Indonesia, Thailand and Hong Kong
The Group’s live streaming market share exceeds 60% in Developed Asia Will accelerate global acquisition footprint in a sprint towards...
Malaysian map editor finds route to true friendship on Waze
"This year you will see a lot of new ideas, technologies that go way beyond traditional topics of computer graphics."
Report reveals that whilst DBS CEO, Piyush Gupta, was the most prominent in media, STE President and CEO, Vincent Chong,...
Marketing In Asia, Editor (Singapore), Emcee For Summit
It is crucial for marketers to do their due diligence and to ensure that Halloween is relevant to their customer...