Mastercard® Spotlights Peace-Of-Mind Protection, A Human Need That Remains Constant Over Time In South East Asia
Together with anthropologist Dr Indira Arumugam, Assistant Professor of Anthropology, Department of Sociology, National University of Singapore, Mastercard® set out to understand the motivations behind peoples’ search for peace-of-mind that…
17 Shocking Reasons Why Your Social Media Isn
While there are quite a few text-book reasons out there available on the web that can satisfy your curiosity, here are the real-deal, straight-to-the-point answers for you to swallow. People…
Edelman Collaborates With Novartis And Psoriasis Association Of Malaysia To Script ‘World’s First Musical Petition For Psoriasis Heroes’
In the times of Social Media, when many a ‘Do Good’ causes and petitions vie for our attention every day, Edelman along with Novartis Malaysia have embarked upon a more…
How To Thrive In Freelancing Using LinkedIn: An Interview With Filipino Freelance Copywriters
Freelancing is a tough way to do remote work. While many freelancers simply create their profiles in freelance marketplaces and search through those platforms to find freelance projects, very few…
With New Partnerships, Reuters Connect Becomes The Most Comprehensive Digital Platform Powering The News Ecosystem
Reuters has announced that the world’s leading national and international news agencies are joining Reuters Connect in a move that will offer customers an unrivalled multimedia news resource. Seven new…
Get To Know Virginia Bautista, Founder of VB Consulting and Independent LinkedIn Trainer
Dubbed as the “LinkedIn Evangelist” and “Queen of LinkedIn” of the Philippines, Virginia Bautista has no doubt proven over and over again that LinkedIn is the most effective platform for…
Airbnb And IOC Announce Major Global Olympic Partnership
Airbnb joins the Olympic Partners (TOP) programme and will support the sustainability objectives of the Olympic Movement. Economic opportunity for Olympic and Paralympic athletes to develop revenue streams through new…
Marketing In Asia
Marketing In Asia’s Editor for Singapore, Zu Anjalika Kamis Gunnulfsen, has once again been invited to be the Emcee for yet another conference happening in Malaysia. WOWComm ‘19 or Workshops…
Get To Know Sheena Yap Chan, Founder of “The Tao of Self Confidence”
Indeed, only personal experience can pave the way towards true self-confidence. Meet Sheena Yap Chan, a Filipino who is now based in Canada, an author, speaker and a self-confidence consultant whose…
Location Data Allows Marketers To Connect The Digital And Physical Worlds
Author, Nad Taleb Major conferences, cocktail evenings and roundtables are a staple tactic for most marketing managers seeking to raise awareness of their brand and, most importantly, generate leads. Generating…
Chimp&z Inc Offers #APieceOfKindness To Fight Bullying
Chimp&z Inc, a 360-degree creative agency, tells a moral-driven story with #APieceOfKindness comic strip that imbibes the value of kindness and forgiveness in children. The campaign also highlights the issue…
LinkedIn Spotlight 2019 Celebrates the Most Inspiring and Engaging Professionals Across Growing Sectors for the First Time in Malaysia
LinkedIn Spotlight is a bi-annual list that celebrates the most viewed and active professionals across growing sectors as well as members who share inspiring perspectives and engaging stories Information technology,…
iPinYou Appoints Managing Director For APAC To Boost Martech Business In Asia
China’s largest programmatic advertising platform provider iPinYou announced and welcomed Andy Ng as Managing Director, APAC in charge of leading iPinYou advertising and data solutions business in APAC. Andy will…
Penjenamaan: Mengapa Nama Penting?
Formulanya mudah. Walaupun sehebat mana produk anda sekalipun, jika nama perniagaan anda sangat susah untuk diingati, tiada gunanya. Ini kerana tiada siapa pun yang akan ingat dan apabila ini berlaku…
Singles Day: Examining The Marketing Impact Of The Top 75 E-Commerce Apps In SEA
Irrepressible consumerism once again gripped shoppers during the annual shopping bonanza that is Singles Day as Alibaba toppled last year’s record sales by generating US$38.4 billion of GMV within 24…