Bitsmedia Selects Smaato As Exclusive SSP Partner For App “Muslim Pro” During Ramadan
Muslim Pro is the world’s most- popular Islamic lifestyle mobile app with more than 60 million downloads from over 200 countries worldwide. Smaato, the global in-app advertising platform, today announced…
Get To Know Joanna Wong, VP Marketing At 90 Seconds
Get to know Joanna Wong, seasoned Marketing icon and VP Marketing at 90 Seconds.
100 Most Inspirational LinkedIn Icons In Malaysia You Should Follow In 2019
Exactly a year ago, we released our first edition of the inspirational individuals you must follow on LinkedIn Malaysia for 2018. As we are making this effort as part of…
Cadbury Appoints Mad Hat Asia As Official Partner For 2019
Mad Hat Asia entrusted to lead communication efforts in Malaysia Cadbury, the world’s best-selling confectionery brand under Mondel?z International confirms a 12-month partnership with Mad Hat Asia, with the agency…
Get To Know Phil Silverstone, Eventbrite
Did you know that there’s a growing desire amongst the Gen Z and Millennial sets to get out and connect with each other in real life? Congratulations on Singapore’s own…
PRecious Communications Reaches New Heights with Evolve, One Faber Group And YOTELAIR
Happy birthday PRecious! PRecious Communications, a multi-award-winning integrated communications agency combining traditional and digital capabilities, kicks off 2019 with a slew of new client wins for their consumer team, PRecious…
Eating The Big Fish
Take a step back, think strategically deeper and do not rush the process. When it comes to startups related discussion and how to compete with the big boys out there,…
Socialbakers On Facebook Q1 2019 Earnings
Users aren’t abandoning their use of the app. As marketers continue to look for ways to engage with their audiences in the digital world, it comes as no surprise that…
Marketing Trends In Bangladesh That Will Dominate 2019: Perspectives From Industry Leaders
We recently interviewed four distinguished industry leaders on the growing marketing trends that will influence and eventually dominate 2019 in Bangladesh.
The Economist Group Announces Lara Boro As New Chief Executive
The Economist Group has announced that Lara Boro will become its new chief executive. Lara joins from Informa, where she is currently CEO, Informa Intelligence. She will take up the…
Millennials Marketing: Looking Beyond Than Just The Balance Transfer
Author, Zahiruddin Ghazali Without a doubt, banks prefer their customers to be financially stable, in this case, the Gen Y or Millennials, a substantial market size every single industry is…
Resulticks: Marketing Data Deluge Hinders More Than A Third of SEA Businesses
New research report also examines marketing priorities for businesses in 2019 New research from Resulticks finds that a third of all companies feel that an overwhelming volume of data, and…
The 10 Keys To Creating An Inspiring Brand Story
It’s surprising how a lot of brands still don’t have a deliberate brand story that gets their targeted audiences to really give a sh*t about them. Think about it. Do…
Hootsuite Named A Leader In Sales Social Engagement Tools Report By Independent Research Firm
Hootsuite, the global leader in social media management, today announced it has been recognized as a leader in “The Forrester New Wave™: Sales Social Engagement Tools” report. The report analyzed…
Are You Measuring What Really Matters?
Here’s how to move away from superficial metrics in 5 simple steps During my career, I had the privilege to work with many “big brands” in the digital marketing space…