Optimism or Pessimism, The Marketing Take
A few days ago I hailed an Uber ride to work. Since I take the daily route for the last eighteen months, I thought I should direct the driver and…
Self Centered Salespeople & Customer Focused Selling
Here is an example of how we are primarily interested in ourselves
Personal Branding: The 10 Qualities of People Who Are Highly Respected
The feeling of not being respected in the workplace can be a little crippling. Not feeling respected can contribute to the downfall of excelling in a job. How do you…
Your Guide To Looking Fabulous After 40
As an Image Branding Consultant, I often hear laments of women turning 40; what do I do, what do I wear, will I still be desirable? My answer will still…
Essential Guide To The Business Lunch
It's a strategic way to get to know a person a little better. Business lunch is a good way to break the ice, ease a little tension or simply, just…
Sell Yourself First
When I was fresh out of college, I answered a recruitment advertisement for a membership sale consultant. A time-sharing company was setting up a sale team. I went through their…
What Does Brand Mean In 2019?
While you are keeping yourself busy with stuff like chatbots, voice search, engagements, artificial intelligence, virtual reality, big data and other latest marketing tools being tossed at you by the…
Outsourcing Your Social Media Marketing: Pros and Cons
Before you start considering the decision for your brand, perhaps you may want to go through these pros and cons that come along with it.
8 Topics To Avoid Discussing at Work
Couple of topics that should not be talked about at work. To make sure you remain professional and not cringe-worthy, I’ve listed together a couple of topics that should not…
5 Questions To Ask Before Hiring A Digital Marketing Expert
How to generate 2x revenue this year? What’s the best way to pitch the customers? Blah..blah…blah. Do you often find yourself answering these questions? If yes, then continue reading this…
Reuters Announces Its Asia Expansion Via Reuters Connect
Aflo in Japan to provide Rugby World Cup and Tokyo 2020 images while Star News in Korea offers entertainment news including K-pop Reuters recently announced a major expansion of its…
Industry’s 1st OOH Programmatic Omnichannel Campaigns
MediaMath, a leader in programmatic marketing technology, has achieved an industry-first with omnichannel advertising campaigns that purchased out-of-home (OOH) media through a partnership with Place Exchange, the first true programmatic…
1 Billion Active Users On WeChat Daily
According to ZDNet, Tencent recently announced that their popular instant messaging platform, WeChat, registered at least 1 active billion users in 2018. The platform also highlighted that it registered 45…
Finn Partners Acquires CatchOn
Finn Partners Expands in Greater China and Continues the Growth of its Global Travel and Hospitality Practice with the Acquisition of CatchOn Global marketing and communications firm, Finn Partners, announced…
Gym Etiquette And Personal Branding
It does not take much but the feel-good factor is immense; contributes and complements the adrenalin rush you had experienced from the workout. Time flies and 2019 is already here.…
