Bagaimana Memenangkan Customers Di Era Yang Kompetitif Ini?
Pasar/market tidak akan percaya sampai anda mengkomunikasikan cerita anda secara efektif Marketing atau pemasaran yang efektif menciptakan kepercayaan, atau dapat pula dikatakan, kalau kamu tidak bisa membuat orang untuk percaya,…
Bina Penjenamaan Diri Dengan Aura Personaliti Yang Positif
Penerampilan luaran itu adalah personaliti kita Kita ibarat sebiji “CAKE”. Untuk meraikan seseorang yang istimewa, kita sering diberi pilihan sama ada memilih kek yang dihias ala kadar atau luar biasa…
6 Kriteria Memilih Agensi PR Untuk Jenama Anda
Berada di dalam talian sahaja tidak mencukupi untuk pemasaran anda untuk pergi dengan lebih jauh lagi dan berkesan. Anda juga perlu menggunakan taktik-taktik pemasaran tradisional dan perhubungan awam atau public…
Building A Successful Checklist For Marketing Joint Ventures (JV)
In Oxford’s definition, a joint venture is defined by a commercial enterprise undertaken jointly by two or more parties that otherwise retain their distinct identities. For a marketing type joint…
Bagaimana Nak Kekal Produktif Dan Kreatif Sebagai Seorang Designer?
Pereka grafik atau lebih dikenali dalam bahasa Inggeris sebagai ‘Graphic Designer’, memerlukan daya kreativiti dan mata yang agak sensitif dalam menghasilkan sesebuah reka bentuk (design) sama ada poster, logo, identiti…
iPrice Group Raises US$10m, Led By ACA, To Become SEA’s Best Online Shopping Companion Platform
E-commerce aggregator platform, iPrice Group, raised US$10 million Series B investment, led by ACA Investments Pte Ltd, with participation by Daiwa PI Partners, and returning investors LINE Ventures, Mirae Asset-Naver…
The Role Of Marketing Director In the Future
Crisis of confidence The position of the Chief Marketing Officer (CMO) for several years remains the most rotating in the business. Moreover, this is not only a review of responsibilities…
Connected Customers Expect A Hyper-Personalized, Effortless Experience But Organizations Are Slow To Respond
NTT Ltd., a world-leading global technology services provider, has revealed the findings of its annual Global Customer Experience Benchmarking Report titled “The Connected Customer: Delivering an effortless experience.” According to…
The Art of Acing Your TV Interview
For many businesses, one of the best ways to build your brand credibility is through earned media, whether it is on traditional print or broadcast. After working for weeks on that…
How To Target Your Audience On Facebook When The Targeting Options Aren
Facebook targeting is great but not perfect. It could be laser focus but there are still specific audiences who can’t be reached by the targeting options. So how do you…
Marketing In Asia Appoints Kartina Rosli As Partner And Editor For Indochina
Marketing In Asia magazine, a community-driven online marketing magazine based in Kuala Lumpur, recently announced the appointment of Kartina Rosli as its Partner/Editor for Indochina, covering five countries namely Laos, Thailand,…
Google Educates Future National Youth Ambassadors On Online Safety Awareness
In conjunction with Safer Internet Day, Google Malaysia held a workshop and an experiential booth at the Faculty of Law, University of Malaya, as part of Malaysian Youth @ Safer…
Prohaska Consulting Appoints Nikki Hawke As Chief Marketing Officer
Prohaska Consulting, the world’s leading programmatic consulting firm, has announced that marketing and media veteran Nikki Hawke will join the company as Chief Marketing Officer (CMO) and Global Vice President,…
In-Depth Report: How JD Tackles Counterfeits
Author, Brad Burgess It’s only been a month or so since the COVID-19 outbreak, but it feels like it’s been much longer. As I write this, I sit inside the…
How To Use Twitter And LinkedIn For B2B Business Growth
Reports from XEN (@xensystems) (citing Regalix) and Shane Barker (@shane_barker) detailed how Twitter and LinkedIn remain the top social media platforms utilised by B2B businesses. Regalix detailed how 93% of…