Outsourcing Your Social Media Marketing: Pros and Cons
Before you start considering the decision for your brand, perhaps you may want to go through these pros and cons that come along with it.
8 Topics To Avoid Discussing at Work
Couple of topics that should not be talked about at work. To make sure you remain professional and not cringe-worthy, I’ve listed together a couple of topics that should not…
5 Questions To Ask Before Hiring A Digital Marketing Expert
How to generate 2x revenue this year? What’s the best way to pitch the customers? Blah..blah…blah. Do you often find yourself answering these questions? If yes, then continue reading this…
Reuters Announces Its Asia Expansion Via Reuters Connect
Aflo in Japan to provide Rugby World Cup and Tokyo 2020 images while Star News in Korea offers entertainment news including K-pop Reuters recently announced a major expansion of its…
Industry’s 1st OOH Programmatic Omnichannel Campaigns
MediaMath, a leader in programmatic marketing technology, has achieved an industry-first with omnichannel advertising campaigns that purchased out-of-home (OOH) media through a partnership with Place Exchange, the first true programmatic…
1 Billion Active Users On WeChat Daily
According to ZDNet, Tencent recently announced that their popular instant messaging platform, WeChat, registered at least 1 active billion users in 2018. The platform also highlighted that it registered 45…
Finn Partners Acquires CatchOn
Finn Partners Expands in Greater China and Continues the Growth of its Global Travel and Hospitality Practice with the Acquisition of CatchOn Global marketing and communications firm, Finn Partners, announced…
Gym Etiquette And Personal Branding
It does not take much but the feel-good factor is immense; contributes and complements the adrenalin rush you had experienced from the workout. Time flies and 2019 is already here.…
How To Choose The Right Client For Your Digital Marketing Agency
Brands, they have this weird belief that digital marketers can actually solve their 10-year old problems in 2 months or less. That’s right, the magical solution to their marketing woe,…
5 Online Etiquette Rules That Everyone Should Follow
Five tips that are so easy to overlook yet so basic in keeping up with the etiquette of communications in the cyber world. With the current rapid increase use of…
A Quick Guide To Cross-Cultural Graces
The world has become smaller as travels have been made easier. People of different backgrounds get together, communicate, interact; socially or professionally much more rampantly than it had ever before.…
Marketing In Asia Appoints Zu Anjalika As Editor For Singapore
Marketing In Asia magazine, the Malaysia-based online marketing magazine recently announced the appointment of Zu Anjalika Kamis Gunnulfsen as its Editor for Singapore. Zulaiha Anjalika Kamis Gunnulfsen, or fondly known…
How To Market To Asian Consumers
The first rule of thumb when it comes to marketing products or services to Asia is this – keep those Marketing theories away. They won’t do much good to guide…
Avoid This One Trap If You Want To Make Real Money On LinkedIn
Identify your target audience and the problem they face and solve it better than anyone could ever possibly do.
7 Marketing Principles For A Sustainable Business In Cambodia
To continue growing, business owners must become the leader the business needs for each particular stage of growth.