Marketing

This category deals with best news and updates on marketing and branding news and events.

How AI is Disrupting Advertising Production and Creatives

Spokesperson: Stella Zhu, Creative Director at Mobvista AI is fundamentally reshaping the advertising landscape, particularly in creative production, automation, and

profile By MIA Editor

Maximising Loyalty ROI: A Guide for Retail Marketers

Retail marketers are taking a fresh look at their loyalty programs, bringing in new tech and focusing more on what

profile By MIA Editor

Eagle Eye Reveals Impact of Loyalty Programs on APAC Retailers

Understanding the factors driving major change for retail marketers across Asia-Pacific Retailers in Australia, New Zealand, and the wider Asia-Pacific

profile By MIA Editor