The Pulse of Influence: Meltwater Unveils Top 10 Social Media Influencers in Singapore for 2024
Singapore—December, 2024: Meltwater, a global leader in media intelligence and data analytics,…
AI No Longer Left on the Shelf: What’s In Store for Retailers in 2025?
By Mark Micallef, Managing Director, Southeast Asia, Google Cloud
Predictions: Top 6 Strategic Priorities for Southeast Asian Enterprises in 2025
With rapidly changing market conditions, organisations have broadened their perspectives, shed age-old…
Byron J. Fernandez: Minimize the stress of business crises with strong CX
Business leaders are faced with multiple challenges in today's volatile business landscape,…
How Malaysian Brands Can Turn Holiday Shoppers into Loyal Customers: A Data-Driven Strategy
Did you know that over 69 per cent of holiday shoppers plan…
Navigating the Digital Economy and Tax Challenges for SMEs
Small and medium enterprises (SMEs) are aggressively leveraging digital economy to reap…
Harnessing the Power of Storytelling: The Role of PR Articles in Branding
In today's competitive business landscape, effective storytelling is essential for building a…
Balancing Growth and Fiscal Responsibility: An Overview of Malaysia’s Budget 2025
This article is originally written by - Dr Paul Anthony Maria Das…
AI-Powered Media Quality: Tackling MFA Sites for Enhanced Programmatic Advertising Performance
Programmatic advertising in Asia-Pacific (APAC) is growing rapidly. A recent WARC APAC…
Silent Scaling: Leveraging Social Capital for Sustainable Business Growth
In today's fast-paced entrepreneurial world, a quieter but more impactful approach is…
AI-Powered Analytics: Sakshi Kalani on Influencer Marketing in 2025
As we transition from 2024 to 2025, influencer marketing is experiencing a…
Charting a revolutionary approach to customer service with GenAI
Customers will not hesitate to take their business elsewhere if brands fail…
Influencer Marketing in the F&B Sector: How to Choose the Right Partners
In today's digital world, influencer marketing has become an essential approach for…
As Fortune 500 OpenAI ChatGPT adoption surges, Asia’s advertisers cannot hold off any longer on AI
The ongoing scrutiny of Big Tech in the US underscores the importance…
The Hard Truth About Change Management in Advertising Agencies
In my 20-odd years working with agencies, particularly in advertising and creative…
