Byron J. Fernandez: Minimize the stress of business crises with strong CX
Business leaders are faced with multiple challenges in today's volatile business landscape,…
Navigating the Digital Economy and Tax Challenges for SMEs
Small and medium enterprises (SMEs) are aggressively leveraging digital economy to reap…
AI-Powered Analytics: Sakshi Kalani on Influencer Marketing in 2025
As we transition from 2024 to 2025, influencer marketing is experiencing a…
Charting a revolutionary approach to customer service with GenAI
Customers will not hesitate to take their business elsewhere if brands fail…
The Hard Truth About Change Management in Advertising Agencies
In my 20-odd years working with agencies, particularly in advertising and creative…
The Impact of the Beer Industry on Singapore’s Economy: Insights from the SBIA Whitepaper
The Singapore Beer Industry Association (SBIA) has unveiled a comprehensive whitepaper titled…
Malaysia Embraces Generative AI: Coursera Reports 806% Surge in Enrollments
Kuala Lumpur, 15 July 2024 – In anticipation of AI Appreciation Day…
APAC Brands Leading the Charge in Customer Experience Excellence: Merkle’s Latest Report Unveiled
Merkle, a leading player in data-driven customer experience management (CXM) and part…
Examining the Ethics of Influencer Marketing in Malaysia
The rise of influencer marketing in Malaysia reflects a global trend. Social…
Top 10 Business-Related Movies for Aspiring Entrepreneurs
Entrepreneurs constantly look for inspiration in how to make it through the…
New Report: The Rising Threat of Search Engine Ad Abuse
A new report from BlueVoyant finds that threat actors are using the…
Driving innovation and customer loyalty through strategic partnerships and integrations
The logistics industry is undergoing a massive transformation fueled by emerging technologies…
Augmenting Martech and Adtech in Asia Pacific: Five Forecasts for 2024
by Andreas Heiz, Director Marketing Technology & Personalisation Solutions EMEA/AP With 2023…
Wellness and Beauty Integration: Analyzing the Convergence of Wellness and Beauty Products in Marketing
The ever-changing landscape of beauty and wellness is undergoing a profound transformation,…
Industry Leaders Weigh In on the Impact of Budget 2024: Insights and Perspectives
In the wake of the recently unveiled Budget 2024, the corridors of…
