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Marketing In Asia > Blog > Business > Feature Stories > Digital Leaders To Gather At Contentsquare’s CX Circle: The DX Gala This Oct 6th
Feature Stories

Digital Leaders To Gather At Contentsquare’s CX Circle: The DX Gala This Oct 6th

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Last updated: 2022/09/21 at 10:18 PM
Contentsquare
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The DX Gala
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Contentsquare will be hosting its inaugural CX Circle: The DX Gala in Singapore this 6th October 2022, with thought-provoking discussions on the digital experience and its impact on Asia Pacific businesses.

In the wake of a global pandemic and looming recession, more businesses are looking toward digital as a key driver of change and opportunity, and rightfully so. According to a report by Euromonitor, the eCommerce sector is set to grow at an annualized rate of 22% and reach US$146 billion by 2025, making it absolutely crucial for businesses to prioritize and invest in their customers’ digital experience.

The DX Gala will feature some of the region’s digital leaders who will share how top brands are continuing to drive ROI despite these uncertain financial times by investing in their digital experience and why businesses should consider it for their 2023 strategy. 

Some of the highlights from the agenda include:

  • Decathlon, the world’s largest sporting retailer will share their journey so far with improving the digital CX, what changed in their strategy in order to reinforce a product mindset, and how they improve customer journeys and provide relevant content to their customers, backed up with real use cases.
     
  • CX: Back to the Future – Panellists Chairmaine Wong, Senior Marketing Director, Pizza Hut and Christine Ng, Regional Chief Digital Officer, L’Oreal will look into the future and discuss the top digital CX trends to watch for in 2023 and beyond.

  • FairPrice Group, the largest supermarket chain in Singapore undertook an ambitious digital transformation plan that focused on offering an omni-channel customer experience. Vasu Venkataraman, Head of Platform Growth, FairPrice will share their key learnings and strategy.

Attendees will walk away with actionable insights on how these brands are winning with seamless online experiences, how to get started with digital accessibility, UX optimization tips, and CX strategies to maximize conversion at every stage of the online journey. 

The hybrid event will be streamed live over Zoom, with all content also available on-demand. 

Register today and join Contentsquare and the CX community at CX Circle Singapore: The DX Gala. 

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