To celebrate Women’s Day, Dove unveiled a campaign in Nepal dedicated to honoring and empowering women, highlighting the vital role of recognition in their empowerment.
This campaign, undertaken in partnership with Outreach Nepal, was designed to inspire Nepalese women to recognize their inherent beauty and strength, thereby encouraging significant dialogue on the importance of appreciation.
During a vibrant event at a Kathmandu mall, Dove delighted women with touching messages of appreciation, capturing their authentic reactions. This gesture underscored the deep significance of expressing thanks and acknowledging the myriad roles women fulfill in society.
“The response was overwhelming for spreading positivity and initiating important discussions.,” said Outreach.
Outreach, in a statement, noted, “This initiative reflects Dove’s dedication to the empowerment of women and the promotion of inclusivity.”
“Through the power of storytelling and empathy, Dove is committed to driving substantial change, ensuring that every woman feels appreciated and empowered to achieve her highest potential.”
