For Valentine’s Day, Ferrero Rocher has introduced a new marketing initiative that emphasises the value of maintaining relationships with loved ones and making memorable experiences. The theme of the campaign, “Ferrero Rocher Moments as the ideal gift for your special someone,” aims to bring the celebration of love and joy to life. The advertising campaign places a strong emphasis on the sincerity of love. The unique moments that make each day truly exceptional.
The campaign is built around the notion of staying in touch with those you love and making wonderful, sweet memories. The campaign highlights Ferrero Rocher moments as the ideal Valentine’s Day gift for your loved ones. In an effort to bring the celebration of happiness and love to life. The digital film concludes by portraying Ferrero Rocher moments as the gift. That not only makes the special moments even more perfect, but also adds sparkle to the celebration of love.
“With our new Ferrero Rocher Moments campaign, #MomentsOfLove, we wish to make every moment special with your loved ones and celebrate Valentine’s Day,” said Mr. Zoher Kapuswala, Marketing Head, Pralines, Ferrero India. The advertising campaign accentuates the genuine nature of love and brings to life priceless and unforgettable moments from our past. In the advertisement, Ferrero Rocher Moments are positioned as the ideal gift for your loved ones.
Every day, we create priceless memories with our loved ones. Whether it be through personalised gift exchanges, romantic candlelight dinners, or spontaneous late-night drives. These moments truly make this day special and deserve to be celebrated. The video highlights turning special #MomentsOfLove into moments to celebrate. Ferrero Rocher Moments are positioned as the gift that not only adds extra sparkle to the celebration of love but also makes the special moments perfect in the digital films.
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Social media sites are used to leverage the digital campaign. Ferrero Rocher Moments are proud to be produced at Ferrero’s cutting-edge facility at Baramati, close to Pune. As part of the government’s “Make in India” initiative. The easy-to-share premium gifting pack that contains Ferrero Rocher Moments is designed to make the brand popular for everyday celebrations as well as special occasions.