Shemaroo Entertainment, an Indian content provider, has welcomed Hitesh Shetty as their new Head of Revenue for Broadcast. In this position, he is in charge of creating tactics to enhance revenue from existing and upcoming linear satellite and connected TV channels.
Shetty brings a plethora of media industry experience to the table, having been the director and from head of national sales at Disney Star. He will be taking orders from Sandeep Gupta, who is the COO of Broadcasting Business at Shemaroo Entertainment.
Chakravarty, the COO of Shemaroo Entertainment, was delighted to welcome Shetty to their team. He highlighted that Shetty’s experience & success in generating revenue and creating thriving teams will undoubtedly be a great advantage for their company’s growth. Gupta warmly welcomed Shetty to his new role, expressing that Shetty’s experience in the industry and proven track record of driving revenue growth will be immensely beneficial as the company moves forward with developing its broadcast business.
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Over his 22-year career, Shetty has held various roles with prominent media companies such as The Indian Express, 9X Media, and Times Network, among others. His appointment comes at a time when Shemaroo Entertainment is looking to bolster its broadcast business and achieve new heights of success.
The Indian media industry is going through a period of rapid transformation, with the rise of digital platforms and the increasing popularity of connected TVs. In this landscape, Shetty’s expertise and experience will be vital in helping Shemaroo Entertainment navigate the changing dynamics of the industry and tap into new revenue streams.
Shemaroo Entertainment is a well-known content provider in India, with a portfolio that spans movies, TV shows, music, and more. With Shetty’s appointment as the head of revenue for broadcast, the company is well-positioned to capitalize on the opportunities presented by the rapidly evolving media landscape and drive growth in its broadcast business.
In conclusion, Shetty’s appointment is a strategic move by Shemaroo Entertainment to strengthen its leadership and drive revenue growth in the broadcast segment. With his experience and expertise, Shetty is well-equipped to lead the company’s efforts in this area and help it achieve its growth goals.
