Villa Finder, a renowned villa rental company, welcomes Joanna Su Yin Cockle as their freshly appointed Head of Marketing. Cockle, who announced her new role via LinkedIn, will report directly to Daniel Rouquette, the company’s CEO and co-founder.
Her career in the industry kicked off in 2012 when she joined Xpand Group as a consultant. Her roles evolved over time, culminating in her serving as a Marketing and Communications Manager, accountable for executing Xpand’s digital marketing, content, and social media strategies.
In 2017, Cockle founded The Bloom Group, a firm committed to aiding businesses in crafting and implementing custom-made online marketing strategies. After a stint at 33 Talent as Head of Marketing, and creating her souvenir brand, Sayang From Su Yin, Cockle now devotes her attention to Villa Finder, a key player in the villa rental market in Asia.
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Reflecting on her decision, Cockle commented, “After ten years in recruitment marketing, I was keen on exploring a new industry. Villa Finder captivated me for reasons beyond its beautiful villas in prime holiday spots. It was the dynamic, innovative, and deeply passionate team that truly resonated with me. The chance to head their marketing department and assist individuals in discovering unforgettable holiday experiences was an opportunity too enticing to overlook.”
Recent times have witnessed several prominent marketing appointments in the region, including the addition of Jon Tan to the Singapore-based real estate company OrangeTee as its new Senior Vice President, Head of Brand, Digital Marketing, and Communications.
This article is based on information from the marketing-interactive website.