Pandan Social, a leading Malaysian digital marketing agency, is experiencing a banner year in 2024. The company’s recent acquisition by Ruder Finn, a globally renowned integrated communications consultancy, has unlocked a wealth of new opportunities. This strategic move grants Pandan Social access to the vast resources of the Ruder Finn Interactive (RFI) digital marketing ecosystem, further solidifying its position as a key player in the digital marketing landscape of Malaysia and the broader Asian region.
A Fusion of Expertise Ushers in Unprecedented Success
The combined forces of Pandan Social and Ruder Finn create a powerhouse of creativity, expertise, and synergy. This fusion is poised to deliver exceptional value, results, and success to Pandan Social’s impressive roster of clients. With 2024 still young, Pandan Social has already secured a string of significant business wins, while simultaneously laying the groundwork for strategic advancements.
Industry Leaders Celebrate Exciting Chapter for Pandan Social
“2024 marks an exciting chapter for us at Pandan Social. Following our recent acquisition by Ruder Finn, it’s exciting to see the growth trajectory we’re on,“ said Brandon Lee, Co-Founder of Pandan Social.
“At Ruder Finn, we’re committed to exploring what’s next, both for our clients and as part of our growth as an integrated communications consultancy,” says Elan Shou, Global Chief Growth Officer & Managing Director of Ruder Finn Asia. “Embracing Pandan Social into the Ruder Finn team has added an invaluable dimension to our digital expertise, and we’re thrilled to celebrate the successes they’ve already achieved in 2024, while eagerly anticipating their continued expansion.”
A Comprehensive Suite of Services Caters to Renowned Brands
Pandan Social offers a comprehensive suite of digital marketing services, including strategic planning, social media management, content creation, digital advertising, and influencer marketing. This impressive array of services is enjoyed by a prestigious clientele spanning across Asia and North America. Some of Pandan Social’s esteemed clients include Grab, PAUL, Generali Malaysia, and BonusLink.
Expanding Expertise and Embracing New Trends
Pandan Social’s team of digital experts has grown significantly in 2024, reaching a total of 19 members. This expanded team boasts a robust talent pool of strategists and creatives, specifically geared towards the production of high-quality TikTok videos. This growth underscores Pandan Social’s unwavering commitment to staying at the forefront of industry trends and adapting to the ever-evolving digital landscape.
“We’re excited to grow our team with diverse talent,” said Eric Sheak, Pandan Social’s Team Lead. “With shared resources and expertise, we’ll push creative boundaries and deliver the next level of digital experience.”
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AI-Driven Services Usher in a New Era for Digital Marketing
Looking ahead, Pandan Social is excited to introduce a slate of AI-driven services in the coming months. This move further cements their position as a leader in the digital marketing consultancy space. As part of Ruder Finn’s global initiative to become an AI-enabled creative agency, Pandan Social is poised for an exciting and fruitful journey. With new products and services slated for launch by the end of Q2 2024, Pandan Social remains steadfastly committed to driving innovation and empowering clients to flourish in the dynamic digital world.
