A Groundbreaking Shift in AI and Analytics
In a move that’s stirring the realms of business analytics and artificial intelligence, SAS, a trailblazer in AI and analytics, has unveiled a significant development. The company’s esteemed SAS® Decision Builder, a cloud-based solution known for its intelligent decision-making prowess, is gearing up for a full-scale integration into Microsoft Fabric, the all-encompassing data and analytics platform by Microsoft. This fusion is poised to reshape the way flexibility and scalability are perceived in user experiences, merging the technological finesse of SAS with the expansive capabilities of Microsoft Fabric.
Transforming Decision-Making Across Various Sectors
At its core, SAS Decision Builder is designed to empower business analysts and domain experts, simplifying the intricate process of merging diverse AI models, rules, and procedural logic into a unified AI workflow. The integration with Fabric tackles a critical challenge in AI deployment: effectively bringing AI into production, thus enabling impactful and consistent decision-making across customer experiences and broader enterprise operations.
The implications of this integration are vast and varied. In the financial realm, lenders can harness SAS Decision Builder for efficient, automated credit scoring processes during loan approvals. In the manufacturing sector, the technology offers a proactive approach to production management, providing timely alerts to pre-empt defects and supply chain disruptions. Marketing teams, too, can capitalize on this technology to create personalized customer experiences that drive genuine business value.
Insights from Industry Leaders
Bryan Harris, Executive Vice President and Chief Technology Officer at SAS, shed light on the increasing need for such integrations. “As more organizations continue to adopt AI, there is a rapidly emerging need to connect AI models with sophisticated business decisions and measurable outcomes. SAS Decision Builder directly addresses this need and accelerates productivity with AI,” Harris remarked. “We are so excited to bring this state-of-the-art capability to the Microsoft Azure community and ecosystem.”
Echoing this sentiment, Arun Ulagaratchagan, Corporate Vice President of Azure Data at Microsoft, emphasized the complementary nature of this collaboration. “Fabric uses the power of AI to prepare vast amounts of data, both structured and unstructured, across various sources for decision making,” Ulagaratchagan explained. “Our strategic integration with SAS’ cutting-edge decisioning capabilities further enhances our Fabric users’ experience by giving them the solutions they need to complete the decisioning lifecycle and deliver insights with confidence.”
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A Unified Vision for the Future of AI Decisioning
This partnership not only signifies a melding of SAS and Microsoft’s strengths but also aligns with SAS’s recent accolade as a Leader in AI decisioning platforms by Forrester in The Forrester Wave™: AI Decisioning Platforms. The report applauds SAS for its robust AI capabilities, providing enterprises with sophisticated yet accessible AI decisioning platforms.
Customers keen on this integration can look forward to exploring SAS Decision Builder on Microsoft Fabric, soon to be available in a private preview. This collaboration is set to open new doors in AI-driven decision-making, offering a cohesive, intelligent solution for businesses aiming to navigate the complexities of a data-centric world.
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