Super Bowl LVII coverage on Seven Network was a huge hit, with 1.68 million people tuning in nationwide on Monday. A whopping 16.05 million minutes were streamed on 7Plus Live, a 50% increase year-over-year.
Full coverage of Kansas City Chiefs’ victory
On average, 558,000 people watched Seven’s coverage of the Kansas City Chiefs’ 38-35 victory over the Philadelphia Eagles, with 66,000 of those people tuning in via 7 Plus. Sydney’s TV viewers are up 7% year-over-year, while regional markets are up 23%. During the halftime show, which included pop music icon Rihanna’s first live performance since 2018, Channel 7 saw its highest watching audience of 775,000.
Also read: Rihanna’s Fenty Beauty Sales Increase After SuperBowl Performance
Super Bowl Outperformed in Live Streaming
On Monday, the Super Bowl had the most live-streaming minutes. 7plus dominated the live-streaming market with a 47% commercial share. In general, Seven Network’s live and free broadcast of the event was well received by audiences all around Australia.
About Super Bowl
It is the annual championship game of the National Football League (NFL), the best professional American football league in the United States. It is played annually on the first Sunday of February and attracts millions of people worldwide, making it one of the most watched athletic events of the year. The NFL’s best two teams square off in the match to win the Vince Lombardi Trophy, honouring the late, great Green Bay Packers coach. The halftime performance, ads, and other activities of the Super Bowl make it more than simply a sporting game; they draw a massive viewership. Super Bowl 2023 was held in Glendale, Arizona.
