Silverbean’s Evolution in the Marketing World
In a remarkable development, Silverbean, a global player in affiliate marketing, has announced a major leap in its growth trajectory. This Sydney-based agency has impressively doubled its workforce, a move reflecting its proactive response to the burgeoning demands of the market and its commitment to staying ahead in the game.
Strategic Inclusions to Propel Forward
Silverbean has strategically brought Mark Vidler on board as the Head of Sales. Vidler, with his rich experience in the healthcare and technology industries, is poised to inject a new dynamism into the agency’s operations. His role is critical in steering Silverbean towards new horizons of growth and innovation.
Strengthening the Team for Broader Horizons
The agency’s growth spurt also sees the addition of Tina Traut as Senior Affiliate Marketing Manager, Lauren Larken as Affiliate Marketing Manager, Mathilde Berthelot as Affiliate Marketing Executive, and Alice Lundgren as Account Executive. These appointments have swelled Silverbean’s team to a robust 14, fortifying its ability to deliver innovative and impactful affiliate marketing strategies across the vast landscapes of Australia and APAC.
Diverse Services for Diverse Needs
Silverbean stands apart with its array of services, spanning from conventional affiliate marketing tactics to forging brand partnerships. It’s known for propelling brands to new heights in incremental sales and achieving outstanding results.
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Insights from Silverbean’s Vice President
Annabel Gray, the Vice President of Silverbean, reflected on the expansion: “We all know it’s been a financially tough year for most, but we’ve been able to adapt and work alongside our clients to provide growth and revenue for our services. We are incredibly proud of the significant growth of our team, doubling our headcount and welcoming Mark onboard to strengthen our position in the dynamic world of affiliate marketing. We are now the largest specialist affiliate agency in Australia, which is a great achievement.”
“As the market evolves, Silverbean Australia remains committed to providing top-tier services and driving exceptional results for our clients. We have ambitious growth plans as we head into 2024, so watch this space.”
The Clientele and Global Footprint
Since its launch in 2019, Silverbean Australia has collaborated with high-profile clients such as Virgin Australia, IG, STRAND, and Modibodi. Its global presence, spanning Australia, the UK, and the US, positions Silverbean at the industry’s vanguard. The agency’s recent accolade as the ‘Best Affiliate and Partner Marketing Agency of the Year’ at the Global Performance Marketing Awards 2023 further cements its leading role in the affiliate marketing sector.
In essence, Silverbean’s strategic expansion and the addition of key industry experts mark a new era in its journey, one that promises continuous innovation and success in the dynamic world of affiliate marketing.
