Revolutionizing Digital Storytelling: SMU Undergraduates Harness AI for Singtel’s Digital Inclusion Initiative
Harnessing the Power of AI for Creative Storytelling Singapore Management University (SMU),…
Moloco and Ipsos Unveil Groundbreaking Insights in Mobile App Performance Marketing
The Rise of Performance Marketing Moloco, renowned for its expertise in operational…
Bilal Khan Takes the Helm as Group Director at Lion & Lion: A Strategic Leap Towards Integrated Brand Marketing
In a promising strategic move, Southeast Asian network Lion & Lion has…
The Power of Mascots and Innovative Packaging in Branding
The reputation of a brand is frequently associated with its logo or…
Why Engagement-Led Marketing Is The Future For Consumer Businesses
Brands need to include the audience in their marketing and not throw…
Ethical Brand Cultures And The Politics Of Brand Marketing
For the longest time, brands have been neutral when it came to…