Cinema Meets Sports: Suniel Shetty Scores as Toyam Sports Brand Ambassador
The noteworthy actor and sports aficionado, Suniel Shetty, steps into a thrilling…
The Indian Premier League: A Thrilling Cricket Carnival
Introduction The Indian Premier League (IPL) has become synonymous with the game…
LG Electronics Unveils New Brand Direction and Visual Identity
LG Electronics has unveiled the brand's new direction and visual identity. The…
Sentosa Unveils New Branding Strategy: “Where Discovery Never Ends”
In a bid to better understand the needs of its guests, Sentosa…
Ranveer Singh Onboarded as Brand Representative for Nutella India
Actor Ranveer Singh has been selected to represent Nutella in the Indian…
10 Steps for Planning a Successful Brand Launch
95% of the 30,000 consumer products that are introduced each year fail,…
Package Design Can Make or Break Your Food Brand
Introduction You’ve put a lot of thought into the food you’re selling.…
5 Future-Proof Branding Trends for 2023
Introduction So, you're thinking about starting a business. You have an idea,…
How to Create Fantastic Co-Marketing and Co-Branding Campaigns For Your Brand
Introduction You've probably heard of co-marketing and co-branding, but what do they…
Branding vs Marketing vs Advertising
Introduction Branding, marketing, and advertising. They're all related, but they're not all…
Five Unique Differences Between Branding And Marketing
Introduction When it comes to branding and marketing, there's a lot of…
How Color and Typography Influence Consumers
Introduction You see it every day. A company uses a certain color…
Color Psychology: Why Do People Hate Your Brand Because Of The Color Of Your Package?
Brand colors are a vital part of the branding process, they represent…
How to Make Your Small Business Stand Out With Good Branding
Introduction You've probably heard the saying, "you can't judge a book by…
Ugh, What’s Wrong With My Brand Identity?
Having a strong brand identity is important for any business, but it’s…