Bahasa Indonesia
Pahami Perilaku Konsumen Online Untuk Digital Marketing Yang Sukses
Sebuah penelitian menunjukan bahwa, "honesty" dan "personalisasi" merupakan kunci keberhasilan marketing di sosial media.
Get To Know Atul Temurnikar, Co-Founder & Chairman Of Global Schools Foundation (GSF)
Get To Know Alex Sua & Sebastian Sua, Founders Of Hamilton & Sherwind
Get To Know Robbie Hoyes-Cock, CEO & Founder Of The F1 Podium Lounge
Get To Know Atique Kazi, APAC Lead for INCA
Get To Know Rica Lalaine Jankulovski, CEO Of PayStaff & Working Remote PH
Synergy’s “Consumer Insighting & Storytelling Conference – The Next Frontier”: Getting Ahead in the Expectations Economy
Etika Group Wins Asia’s Best Employer Brand Awards 2019-2020
The Podium Lounge 2019 – Singapore
FinTech And Halal Communities Will Gather In Kuala Lumpur For 3-Day Islamic Digital Economy Experience (IDEX)
Agoda Unveils New Brand Identity
Google: APAC’s Changing Digital Landscape, How Broadcast And Video Companies Can Keep Up
Learning From The Past: Digital Marketing Advice From 1923
The Biggest Brand Marketing Mistakes You Can Make
3 Simple Ways To Become An Authority In Your Field
The Six-Step SEO Checklist You’ll Need To Dominate 2019
2019: The Era Of Revolution In Digital Marketing
Google: Winning Travel In APAC – 3 Insights To Shape Your Marketing Strategy
iPrice: The Biggest eCommerce Websites and Apps in Southeast Asia – Q1 2019
APAC Consumers Demand Greater Security On Top Of Convenient Digital Experiences, Uncovers Experian Research
Masters of Mobile: APAC Report
Sebuah penelitian menunjukan bahwa, "honesty" dan "personalisasi" merupakan kunci keberhasilan marketing di sosial media.
Innovation should always be meaningful and ROI driven so that the decision-makers get trust on the digital marketers.
Ask yourself these four key questions as you develop your channel marketing strategy.
“Your price is too high.” “That’s too expensive!”
Marketers need to see themselves as a professional and not just as implementers of sales and marketing tactics.
Imagine where you’ll be one year from now, five years from now, ten years from now ……longevity!
Why are senior marketing leaders leaving so quickly? Is it money, bad managers, a lack of respect for marketing or...
There may be a negative stigma to this generation but whether we like it or not, traditional marketing is quickly...
It’s no longer a popularity race, rather, it’s a competition to create contents that give value for the audience's consumption.
The things that a brand needs to get it right before moving into the marketing phase.
The multiple skill sets good content writers must possess to be effective
It’s only after you’ve stepped outside your comfort zone that you begin to change, grow, and transform.
It's a journey to perfection and what I did was I kept writing and writing and writing and slowly but...
While research has shown that consumers do value a benefit described as intended, they also find unexpected benefits intriguing.
Connecting with women on an aspirational level can vary greatly between communities.
Whatever the situation is, you need to think about what’s next.
In brand relationships, marketers and brand managers have a powerful tool to employ when influencing firm value and consumer behaviour...
What law firms might do to publish to generate new client engagements, and some examples of what in the Asia-Pacific...
Understanding a CMO’s most underutilised strategy for growth.
The art of presenting ourselves as a problem-solver rather than a marketer.
Here are 3 tips you can use to avoid failures when it comes to marketing your hospitality business.
Thanks to machine learning (ML), marketers can now show tailor-made ads to relevant consumer segments to maximise results.
Digital marketing or digital ads is all about test and trial, and to make it work, you need data.
A step-by-step simple guide for fellow marketers.
No matter how much you grow, you should always be learning and adapting from everything you’ve done before.
By supporting the handmade crafts by the local artisans, we get to reduce the pollution which poses danger to the...
Through these marketing attempts and processes which encompass the implementation, monitoring, evaluation and possible redeployment or sustenance of the strategies,...
It is time for Malaysia to further develop their higher education institution by creating more practical solutions that can reach...
This article explains the art to achieve humanness using evangelist marketing.
The five solid business foundations you may want to consider before embarking your business ventures - from the marketing perspective.
Companies- both big and small- are reinventing their strategies to get ahead in the marketing game.
Creativity is king in this instance, but somehow, a progressive marketing plan is the way to go for many as...
Thinking outside the box is a surefire way to attract prospects or new customer.
You never get a second chance to make a first impression.
Here are 5 proven advertising methods that worked last century and can bolster your digital marketing.
The following tips will hopefully steer you away from failure and into a better understanding of how to create a...
This is the first step in showing customers that they have made the right decision in choosing your brand and...
Here’s how to move away from superficial metrics in 5 simple steps.
Through social media, you can get into a two-way engagement that serves to “place” your brand ahead of your competitors.
The buyer persona is the smarter way to understand your customers by focusing on their needs while boosting your marketing...
As marketing is not regulated like the accounting and legal professions, then the marketer needs to govern himself.
This power of individual choice has never been so great in the first place especially with the advent of broadband...
International accreditations have been a major focus among the academic institutions, especially among business schools.
The decision to sell or rent out your properties is an investment decision in real estate.
We’re a proud nation and should showcase the great work that is now coming out of our top brands.
The millennial or Gen Y generation particularly has become a target for the majority of companies simply because of their...
Author, Faridahwati Mohd Shamsudin I am not a marketing practitioner. I only took some marketing subjects when I was at...
Over the years, Bangladesh has shown strong performance in the economy and became one of the most optimistic markets in...
Daniel Ng is someone who is an end-in-mind person, a person who creates and connect dots to strive to understand...
This vision cannot be achieved by one group alone – everyone has a part to play, including brands.