The design of a landing page should be clear and simple, and the call to action (CTA) should stand out.
The copy on the landing page should be convincing, pointing out the benefits of the product or service and answering any questions the visitor might have.
Testimonials, reviews from customers, and trust badges can help visitors trust and believe in your site.
Add some visual appeal to your landing page by using photos, movies, and other media.
Now that mobile devices account for the vast majority of internet traffic, it is crucial that landing pages be designed with mobile users in mind.
Your conversion rate will greatly improve if your landing page loads in under two seconds.